Read-Worthy Articles

“It is one thing to write an article, but it is entirely another to submit articles that people actually want to read” (Multimedia Articles, 2012, para. 1).  Communication technology challenges users with choices of social media outlets and access to information.  With those social media choices come user expectations of fast access to content that includes visual images, hyperlinks to corresponding information, and other social media sites covering a subject.  Competition is a click away, mandating that social media be appealing in presentation and content.  While users expect choices, those choices can be overwhelming.  To increase appeal and user engagement, social media coverage must utilize convergence journalism “providing news to people when, where and how they want it using any all communication tools available” to meet user expectations (Kolodzy, 2013, p. 1). 


Contemporary multimedia options providing almost unlimited options for users and producers of online information. “There are few things in life, personal or professional, that don't require good, effective communication” (Cole, 2007, para. 5).  However, users of new communication media need to develop skills and knowledge applicable to the digital environment to effectively communicate a message.  Additionally, posts that engage audience feedback must be monitored to participate in a productive digital dialogue.  Choices in social media challenge users in any capacity to meet expectations of other online users to publish effective communication that is appealing and concise.  Read-worthy content is clear and concise.  It is interesting visually, including images and infographics to engage readers.  Most importantly, it communicates a message effectively.

Click Here for more tips on creating Read-Worthy Articles.



Sources:
Cole, R. (2007, September 19). Communicate well and you will succeed. Telegraph-Journal , B1. Retrieved from http://ezproxy.snhu.edu/login?url=http://search.proquest.com/docview/423281884?accountid=3783

Kolodzy, J. (2013). Practicing Convergence Journalism. New York: Routledge.

Multimedia, online, internet; SubmitYourArticle.com reveals how to write an article that attracts a reader's attention, 1120. (2012, March 31). Retrieved from Marketing Weekly News: http://ezproxy.snhu.edu/login?url=http://search.proquest.com/docview/929829682?ac

Read-Worthy Article Image. (Retrieved 2014). Retrieved from http://www.twelveskip.com/images/thumbnails/266/266-tips-on-how-to-make-readworthy-articles-400x252.png